Produce and coordinate video and photo shoots for the Hayward Inn, creating campaigns that highlight the property’s unique amenities and guest experiences.
Key Contributions:
Creative Direction: Collaborate with the marketing team to develop campaign concepts, shot lists, and visual storytelling approaches.
Production Management: Oversee scheduling, casting, and on-set operations for both video and photography sessions.
Props & Set Styling: Source and provide props from decor to small details that enhances the authenticity and visual appeal of each shoot.
Hospitality & Crew Support: Coordinate with Hayward Inn staff and provide on-set hospitality (including snacks) to maintain a positive, productive environment.
Talent & Crew Coordination: Liaise between client, talent, and creative team to ensure smooth production days and alignment with campaign objectives.
Creative Direction: Collaborate with the marketing team to develop campaign concepts, shot lists, and visual storytelling approaches.
Production Management: Oversee scheduling, casting, and on-set operations for both video and photography sessions.
Props & Set Styling: Source and provide props from decor to small details that enhances the authenticity and visual appeal of each shoot.
Hospitality & Crew Support: Coordinate with Hayward Inn staff and provide on-set hospitality (including snacks) to maintain a positive, productive environment.
Talent & Crew Coordination: Liaise between client, talent, and creative team to ensure smooth production days and alignment with campaign objectives.
Outcome:
Consistently deliver high-quality visual assets that capture the Hayward Inn’s charm, strengthening brand presence and attracting new guests.
Consistently deliver high-quality visual assets that capture the Hayward Inn’s charm, strengthening brand presence and attracting new guests.
Filmed in Eugene, Oregon
Client: Hayward Inn | Agency: Asbury & Co. | Photographer: Steve Smith Photography
Client: Hayward Inn | Agency: Asbury & Co. | Photographer: Steve Smith Photography